Holiday shoppers can be grouped into four types — Black Friday Shoppers, Early Bird Shoppers, Steady Buyers, and Last Minute Shoppers. To best meet the needs of each segment, you need strategic, consistent messaging that conveys both urgency and value. See more in today's episode.
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Autor: Amanda Laviana
Amanda is an experienced content marketer, with a background in advertising copywriting. She handles content across an array of platforms for Shopgate, including blogs, whitepapers, webinars, social media and video.